Fact Sheet

• The cost per column inch per reader is lower in the Coastal Journal than any other publication in the midcoast region.
• 91% of New Englanders Read Newspapers (source: American Opinion Research)
• The Coastal Journal has been serving the midcoast community for more than 40 years.
• The Coastal Journal has the largest readership of any publication in the midcoast region.
• More than 19,000 copies are distributed every Thursday.
• Part of our distribution is done as a supplement to the Portland Press Herald, offering a superior demographic of readers with a college degree and above-average incomes.
• The balance of our distribution is done in over 300 of our own racks for those readers who like the Coastal Journal but don't read the Portland Press Herald... an excellent compliment to the supplement, ensuring a wide demographic readership.
• We use a water-based ink that doesn't pollute our environment and doesn't get all over your hands when you hold the paper.
• The Coastal Journal has Tab format making it nearly impossible for a reader to read a page and not see the ads on it.
• The Coastal Journal is unique in the region, offering an eclectic mix of stories, features, and perspectives not found in any other area publication.